Benzene

Accompagner l’entreprise spécialisée dans le design et l’habillage sonore pour le renouvellement de son identité corporate.

Conception graphique et création des codes identitaires “techniques” qui révèlent toute l’expertise du métier de Benzène. Le design graphique souligne la mutation de l’entreprise et prouve son appartenance à l’univers musical. Ce parti pris graphique provoque de la surprise, suscite de l’intérêt pour afficher sa différence et soutenir une note d’imagination nécessaire. Douce alchimie entre esprit de modernité et de créativité. La simplicité graphique et la pureté typographique marquent un élan de modernité en résonance à la palette chromatique de l’identité générale.

David

Benzene

  • Customer

    BENZENE

  • Year

    2019

  • Roles

    Copywriter, Brand Designer, Strategic Planner

  • Tools

    Fireworks, Illustrator, InDesign, Keynote, Photoshop, Premiere

  • Themes

    Movie, TV

  • Agency

    Monsieur-d.com

David

Creative by nature, entrepreneur by conviction and digitalist in essence, his qualities of creative hybrid but also of designer allows him to create new types of writing: instilling consistency, focusing on the brand platform, an imaginary, a strong territory to be combined on all the channels of a creative strategy. Successful experiences with advertising agencies, web agencies and start-ups have led David to design integrated communications, digital platforms, mobile applications and content creations related to efficient social interactions. This with the constant concern to reach the best creative expression of the strategic objectives to answer the challenges of transformation that they are business or usage to re-invent in order to touch users appropriately. These successful experiences in multi-disciplinary teams have earned David the opportunity to sign collaborative projects. This in a constant effort to maintain a privileged relationship with the various stakeholders of a project and the partners of a brand.

Publications and awards

Lion Gold - L’Oréal 2015 / Grand prix stratégies - MasterCard 2013 / Cristal - Le bon marché 2008 / Prix UJJEF - Dassault Systèmes 2004 / Prix Net - Lexmark 2001 / Prix Intel - Lucent 2001 / Dauphin d’or - Schneider-electric 2000 / Grand prix stratégies - MSF 2000 - Grand prix stratégies Ford 1999

Brands

Air France, Chanel, Dior horlogerie, eBay, Ford Europe, Grimbergen, Kérastase, Lacoste, Le bon marché, Lancôme, Lanvin, L’Oréal, Martini, MasterCard, Nespresso, Nike, Oenobiol, Repetto, Ritz Paris, Saint Laurent, Stuart Weitzman, Veuve Cliquot, Volkswagen, Voyages-sncf…

collaborate with David

An idea? A project?
Simply drop us a line to chat about it, and we’ll shape together the right solution for you.

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